Mainstreet Maven: Jillian Minerva

Mainstreet Maven: Jillian Minerva

Jillian Minerva didn’t plan to become the keeper of a small-town heartbeat — but sometimes life reroutes us toward where we truly belong. Today, she and her husband Joe run the Barnard General Store in Vermont, raising their family between morning muffins, lake views, and the hum of community life, while growing a modern family business that’s just as rooted in connection.

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Discover, Prosper, Dwell: How MoxieTowns Sees Remarkable Small Towns

Discover, Prosper, Dwell: How MoxieTowns Sees Remarkable Small Towns

MoxieTowns exists for one reason: small towns are where the next great chapters are being written—and most people still don’t know where to look. We go looking anyway. Not for “cute,” not for clichés, and not for places that photograph well but live poorly. We search for towns with a real heartbeat: places you can discover with wonder, prosper with purpose, and dwell with a sense of belonging. These three lenses are our compass. They shape every story we tell and every metric we track, helping us spot the signals that matter—walkable Main Streets, community champions, reliable connectivity, everyday livability, and that unmistakable feeling of “this could be home.” In short: we chase the magic, and we verify it.

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Remote Work &amp; Small-Town Living: Why Millions Are Choosing a Different Kind of Life</span>

Remote Work & Small-Town Living: Why Millions Are Choosing a Different Kind of Life

Remote work reshaped more than our calendars and commutes; it rewired what’s possible for our lives. In 2025, tens of millions of Americans are working remotely, and a significant share of them are using that freedom to trade big-city addresses for smaller, more livable places. When “where the office is” stops driving decisions, “where life feels right” finally gets to take the lead.

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The Great Return: Why So Many Young Adults Are Leaving Cities for Small-Town Life

The Great Return: Why So Many Young Adults Are Leaving Cities for Small-Town Life

Discover why young adults are leaving big cities and choosing small towns for affordability, community, and creativity. Explore what’s fueling this great migration and how you can find your perfect town with MoxieTowns.

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Mainstreet Maven: Anna Schoenduby

Mainstreet Maven: Anna Schoenduby

Mainstreet Maven Anna Schoenduby brings global impact to Staunton, VA through Latitudes Fair Trade. Her boutique offers ethically sourced jewelry, clothing, gifts, and home goods—empowering artisans worldwide while enriching Main Street.

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Mainstreet Maven: Sandi Cararo

Mainstreet Maven: Sandi Cararo

Tucked into a narrow storefront along Beverley Street in the heart of downtown Staunton, Virginia, sits The Book Dragon—a small shop with a big spirit, run by a woman whose story is just as compelling as the titles she stocks.

Meet Sandi Cararo, Army veteran, dog mom, relentless book lover, and the heart behind Staunton’s independent bookstore. She’s a force on Main Street—part dreamer, part pragmatist, all moxie.

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How Fast Is It? In Southport, NC

How Fast Is It? In Southport, NC

How Fast Is It? Exploring Broadband and Cellular Coverage in Southport, NC

Tucked away on the picturesque coast of North Carolina, Southport is a charming small town that has become an unexpected haven for digital nomads, remote workers, and entrepreneurs. While its tranquil atmosphere and stunning natural beauty are undeniable draws, what truly sets Southport apart is its robust internet infrastructure. In this post, we'll delve into the world of broadband and cellular coverage in Southport, highlighting how strong connectivity is transforming this quaint town into a vibrant hub for remote professionals.

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How Small Towns Can Attract Remote Workers and Digital Nomads

How Small Towns Can Attract Remote Workers and Digital Nomads

We’ve all heard the chatter: “Everyone’s heading back to the office!” Yet, the reality is that remote and hybrid work—especially for small-business owners and global collaborators—is still thriving. There’s a wonderful opportunity here for small towns to roll out the welcome mat for these new kinds of professionals, especially those who crave the slower pace and friendly vibe that only a small community can offer. If you’re an entrepreneurial spirit on the lookout for a new place to set down roots, or a local official imagining a more vibrant downtown, read on.

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A New Wave of Opportunity on Front Street

A New Wave of Opportunity on Front Street

Seasonal towns like Beaufort, NC, are often synonymous with seasonal crowds, charming waterfronts, and bustling summer months. But what happens when the tourists leave? We get super excited when we see these towns are turning to co-working spaces to attract year-round residents, diversify their economies, and meet the needs of a growing remote workforce. Beaufort’s newest co-working hub, The Vault, is a shining example of how these spaces can transform a community.

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